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Getting Started with Flexify

Find out how to create auto-synced Facebook Product Catalogs that enable Dynamic Product Ads, Facebook Shop and Instagram Shopping (psst… works with Google and Bing too).
39 articles in this collection

Configure your Product Feed

Read first before starting using the Flexify app

Connect your Flexify feed correctly to your Facebook Product Catalog
Updated Jul 13, 2023

Standalone & Extension mode

You can switch modes later at any time and even run both modes in parallel.
Updated Aug 14, 2023

Add Flexify as a Supplementary Feed

Use Flexify Extension Mode for Checkout on your Facebook or Instagram Shop
Updated Jul 13, 2023

Using the Flexify feed for Facebook and Instagram shops

Find the best solution for your store
Updated Jul 13, 2023

Where and how do I upload my product feed URL?

Upload your feed to your Facebook Catalog Manager/Commerce Manager
Updated Sep 27, 2022

Can I have a multi-language feed and a multi-currency feed?

Setup your catalog with our localization feature
Updated Jun 22, 2023

Content of the Product Feed

What data from Shopify can be pulled into the Facebook Product Feed?
Updated Jul 6, 2023

Can videos be used in the feed?

Explaining how to use videos in the Facebook catalog
Updated Feb 24, 2021

Google Product Categories

Having a google_product_category for each product in your feed is recommended by Facebook.
Updated Sep 13, 2023

Include First/Cheapest Available Variant vs. Include All Variants

Explaining the difference between Flexify variants options
Updated Aug 9, 2021

Search Engine Optimized (SEO) Titles and Descriptions, Flexify Metafields

You can use your search engine optimized titles and descriptions instead of the regular ones or override them with metafields
Updated Sep 13, 2023

Setting the Base Collection

You can generate a unique feed for any Shopify collections
Updated Sep 2, 2021

Specify Product Images

You can specify which product images should be used in the feed
Updated Sep 13, 2023


Specify more than one image
Updated Sep 13, 2023

How to provide importer information when you sell in India?

Selling in India
Updated Aug 15, 2022

How to Submit My Product Feed URLs to Google Merchant Center: Stand-Alone Feed as a Primary Data Source

Use your Stand-alone feed as a main data source on your Google Merchant Center account
Updated Jun 7, 2023


Shopify Variants vs. Facebook Products

Variants, Products, Product Groups - what's the difference?
Updated Oct 18, 2022


Which currencies are supported?
Updated Sep 2, 2021

Limitations of the free version

The free version of the app is limited to 1000 Shopify products in your feed
Updated Dec 13, 2019


Segments are subsets of products filtered by tag or collection
Updated Sep 2, 2021

Sync Time

By default your feed is updated once per day. On the premium plans hourly sync is available.
Updated Sep 2, 2021

Using the GTIN/MPN attributes with Flexify

The GTIN/MPN property is populated with the barcode or variant_sku options from your Shopify store.
Updated Sep 13, 2023

Sales Price and Compare-at price

Add Price, Strikethrough Price, or Percentage Off Overlays to your dynamic ads.
Updated Sep 14, 2022

Migrating from Shopify Facebook Sales Channel to Flexify

Pros and Cons
Updated Mar 7, 2023

Collections, Segments & Product Sets

Excluding certain products

Use Facebook products sets or Shopify collections to filter out certain products from your catalog
Updated Sep 13, 2023

Custom Collection

Do I have to use the default collection?
Updated Sep 23, 2019

Synchronize Multiple Collections

By default Flexify either exports all products or a single collection. Use segments to export multiple collections.
Updated Sep 2, 2021

Automatically set Catalog Fields

Optimise & improve ad performance
Updated Jul 29, 2022

SuperFeed Documentation (Latest)

Product Feed URL

Use your Stand-alone feed URL to import your products into Facebook, Instagram, or Pinterest
Updated Jun 6, 2023

Select Collection & Variants

Selecting the right collection & product variants will influence how many items show up in your Product Feed.
Updated Mar 14, 2023

Set Product & Price

This section explains the settings available to modify your product titles & prices.
Updated Jan 26, 2023

Optimize Images

Optimize your images to avoid showing badly cropped images in your ads.
Updated Aug 4, 2020

Schedule Feed Generation

Schedule the time at which your feed is generated every day.
Updated Sep 21, 2019

Product Segments [paid feature]

Use product segments to target ads to specific tags or collections by creating product sets on Facebook or product group subdivisions on Google.
Updated Aug 18, 2023

Inventory Override

Override your product inventory with a specific value
Updated Nov 29, 2022

Faster Sync Times

Faster sync times are available on the small, medium & large plans
Updated Sep 2, 2021

Segmentation by collection [paid feature]

How to use product segments to target ads to specific collections by creating product sets on Facebook?
Updated Dec 13, 2022

Segment your products by tag [paid feature]

How to create on Facebook product segments filtered by Shopify tag?
Updated Dec 13, 2022

Product preview page

Manage Facebook data for a single product.
Updated Aug 15, 2022