Flexify Flexify

Specify Product Images

You can specify which product images should be used in the feed

When you create your Flexify feed, the first available Shopify item/image is typically used as the default. However, you can add custom product images to your feeds.

Using the "Flexify Product Feed Preview" tool, you can select the desired image for each product variant from the image picker on the product action page. You can also deselect any images you don't want to include in your feeds.

To specify the image for a product, click on the "Change" link in the "Media" tab of the product's preview page and select the image from your Shopify product media gallery.

Media tab
Image picker
Select image

To specify the images for the next product, click on the right arrow.

Next product


Specify any image using Metafields

You can also specify images for products by using metafields. If you have a list of image URLs, you can input them as corresponding metafields by attaching them to your Shopify shop, products, or variants.


metafield namespacemetafield key
facebookfeatured_image

There are two levels where you can specify your custom labels.

  1. Product level
  2. Variant level

The more specific/higher levels override the less specific/lower levels.

  • If you specify an image on the product level, every variant of this product will have the image.
  • If you specify an image on the variant level, just this variant will have the image – overriding the product level image (if it is set)

You can bulk-update these fields using a metafield app, such as Matrixify or Metafield Guru, or using the Shopify bulk editor link.


Alternative: Specify any image using the alt texts

Alternatively, you can specify images for products using alt texts. The way this works is by leveraging the alt texts of your product images and the following naming convention:

  • If you add an image to the product and enter fb-feed as the alt text it will get picked as the product image for the feed (for all its variants)
  • If you want to assign images on a variant basis you can use values like fb-feed_12345 as the alt text where 12345 is your variant Id. The image should then get picked as the variant’s image for the feed.

It's important to note the following considerations:

  • In case the "fb-feed" alt text is assigned to multiple product images, our app will select the first image that meets the condition. The images should be arranged in the order shown on Shopify's product page.
  • We do not recognize an image if multiple pieces of information are provided in the alt text. To include SEO keywords in your alt texts, you need to specify the images using Metafields.
  • Please be aware that using both Metafields and the alt text "fb-feed" simultaneously will lead to the metafield with an image overwriting the information from the alt text.