No worries! Flexify can resize your images on the fly to conform to the square format that facebook needs for product/carousel ads. This is done without cropping or distorting the image: The remaining space is filled with extended pixels from the edge of the image. This image transformation is called an "affine clamp".
How it works #
Facebook needs a square image for product/carousel ads. To get that they just cut off some pixels from the edges of your images like this:
What you actually want most of the time with product images is to “add some pixels”.
Affine Clamp #
The most convenient way to do this without cropping or distorting the image is to fill the remaining space with extended pixels from the edge of the image. This image transformation is called an “affine clamp” (in case you wanted to know).
This transformation works nicely with images that show products that have been presented against a uniformly colored background.
Costs #
Please note: If you use this feature, additional charges may apply.
Your subscription includes 500 free image transformations per month.
After that, every additional 1,000 transformations costs $4.
The key point is that each unique image is billed only once - not per request or impression. So even if the same image is requested multiple times (for example, by Facebook or other platforms), you’ll only be charged once for generating it.
These credits never expire, so if you typically generate around 1,000 images per month, you’d only be billed $4 approximately every two months.
The maximum amount that can be charged per month is capped at $400 for safety reasons. If you need a larger cap, please drop us a line at [email protected].